This report will help to identify technical issues with specific combinations of devices, operating systems, and browsers. You can infer that there may be technical […]
Here are two (simple) segments you can import into your GA account in order to segment your traffic by in-state (region = “Virginia”) or out-of-state […]
https://support.google.com/webmasters/answer/1120006?hl=en Acquisition -> Search Console If you have not yet set-up search console data sharing, you will see the following message: If you click the […]
Sessions Which Do Not Include a View of the Homepage Example segment: Sessions: Exclude: Page: Homepage (Note: this segment is designed for the Mason core […]
Remember, our recommendation when configuring a new google Analytics Property includes always providing full access permissions to more than one person/email address. If at all […]
Need to generate some campaign-tagged URLs? Please try the Mason Campaign URL Builder Web App. Recommendations Capitalization All parameters should use only lower-case characters. Google […]
Need to generate some campaign-tagged URLs? Please try the Mason Campaign URL Builder Web App. Recommendations Capitalization All parameters should use only lower-case characters. Google […]
How to assess a website’s current analytics set-up. Google Tag Assistant – Chrome Plugin WASP (Web Analytics Solutions Profiler) Inspector – Chrome Plugin
Using Google Tag Manager The most effective way to implement the University Google Analytics Roll-Up is to implement Google Tag Manager on your website and […]