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Implementation Updates Public

GTM Update / Problems with Video Tracking Tag

Google Tag Manager appears to have undergone an update in the past couple of days. The Accounts screen appears to be a bit visually different. […]

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Implementation Updates Public

New Analytics Views Added to Mason Rollup Property

I have added a number of new views to the Mason university rollup property: campaign traffic only, traffic from .EDUs, traffic from .GOVs, traffic from […]

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Implementation Updates Public

Analytics Goals Added for volgenau.gmu.edu

We have added several conversion goals to the volgenau.gmu.edu production view. Specifically, we added goals to track the following user activities: Clicks to an event […]

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Implementation Updates Public

Analytics Update – March 2018

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Implementation Updates Public

Version 3.3 of the Standard Mason GTM Template Container Released

Version 3.3. of the Mason Standard GTM Container has been released. Changes: The auto-link domains list variable is now shared between both roll-up properties. Adds […]

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Implementation Updates Public

Analytics Update – February 2018

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Implementation Updates Public

Expandable Content Tracking Added to Mason Standard GTM Container

I have added expandable content area tracking to the functionality provided in the Mason Standard GTM container. If your site uses expandable content areas, you […]

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Implementation Updates Public

Analytics Update – January 2018

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Implementation Updates Public

Version 3.2 of the Standard Mason GTM Template Container Released

Version 3.2 of the Standard Mason GTM container has been released. You can find the new version on the Mason GTM Container page. The new […]

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Implementation Updates Public

New Conversion Goals on Mason Core Website (www2.gmu.edu)

We have set two new conversion goals on the Google Analytics view for the Mason core website (www2.gmu.edu): Undergraduate application click-throughs Graduate application click-throughs In […]