Need to generate some campaign-tagged URLs for use in television advertising? Please try the Mason Campaign URL Builder Application. How To Use Campaign Tagging in […]
We currently have set two conversion goals on the analytics view for the Mason core website (www2.gmu.edu): Undergraduate application click-throughs Graduate application click-throughs Why? Although […]
The Google Analytics framework is organized into three hierarchical levels: Accounts, Properties, and Views. There is often confusion about what these different levels of organization […]
Proper configuration of the referral exclusion list is very important, because the referral exclusion list has a huge effect on how visits to you website […]
What are Annotations in Google Analytics Annotations are small notes associated with specific dates that you can add to Google Analytics. Annotation you create will […]
Google Analytics has recently changed how they notify users of data sampling in the Google Analytics reporting interface. Here is an example of the interface […]
Need to generate some campaign-tagged URLs for use in printed materials? Please try the Mason Campaign URL Builder Application. How To Use Campaign Tagging in […]
For this example, we will be pulling the top 100 internal site search terms from the Mason core website (www2.gmu.edu) for the ‘off-campus’ segment. Account: […]
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