With built-in reports you can only segment by a maximum of two dimensions at a time. That means that once you filter for a specific […]
Tag: GA Users Group 2017-06
Website owners typically want to track at least the following three user actions: Clicks on outbound links Clicks on email addresses Clicks on files to […]
We now offer a customized Google Tag Manager Template Container for Mason websites to use. This GTM container tracks page views (of course), as well […]
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Google Tag Manager: Discussion
What is Google Tag Manager (GTM)? Why use GTM?
We usually don’t have to worry about cross-domain tracking; most of what we are concerned with is actually tracking across sub-domains. Tracking clients across sub-domains […]
Don’t put gmu.edu in your referral exclusion list! Doing so will mean that you won’t see referral traffic from any gmu.edu websites. What is a […]
Google Analytics uses a browser cookie as an identification mechanism. The GA cookie is used to uniquely identify the client across multiple pagesviews and visits. […]
The Question CEHD wanted to see how much traffic they were sending from their website (cehd.gmu.edu) to the core website’s Request Information page. Possible Solutions […]
Mason’s WordPress template will serve any arbitrary URL, even if such a page doesn’t exist on the website. While the resulting page will present you […]
Mason’s Drupal implementation will serve any arbitrary URL, even if such a page doesn’t exist on the website. While the resulting page will present you […]