I have added expandable content area tracking to the functionality provided in the Mason Standard GTM container. If your site uses expandable content areas, you […]
Background The core website includes an “Audience Menu”, which contains lists of relevant links organized by the intended audience. On January 18th, in an effort […]
Background In order to determine how much use the “Audience Menu” on the homepage of the Mason core website receives, we wanted to specifically track […]
Website owners typically want to track at least the following three user actions: Clicks on outbound links Clicks on email addresses Clicks on files to […]
Step 1: Enable Required Built-In Variables Enable the built-in variables “Click URL” and “Click Text” (if not already enabled). GTM will need access to these […]