Tag: Website: cfa.gmu.edu

Categories
Public

CVPA Campaign-Tagging and Conversion Tracking Overview

CVPA has been campaign-tagging their email communications. CVPA sells tickets online through tickets.com. We worked with tickets.com to: get our Google Analytics tracking code working […]

Categories
Public

Analytics Consultation with CVPA

I met with CVPA to review their analytics and help them set-up some custom reports to track the conversion activity associated with their email marketing […]

Categories
Public

New Analytics Tracking/Goals set-up on cfa.gmu.edu

I added some additional tracking to the analytics for the cfa.gmu.edu website. We are now tracking clicks on link on the ‘schools’ menu on the […]

Categories
Implementation Updates Public

Analytics Data from CVPA Calendar Websites Now Feeding to Related Websites’ Analytics Properties

CVPA has a set of calendar websites/domains which provide calendar functionality that would be difficult to implement on their main websites: cfa.calendar.gmu.edu hylton.calendar.gmu.edu music.calendar.gmu.edu (not […]

Categories
Implementation Updates Public

Implemented CVPA Ticket Purchase Tracking in Analytics

I worked with CVPA to implement tracking of ticket purchases for events at the Center for the Arts and the Hylton Center. To purchase tickets, […]

Categories
Implementation Updates Public

GTM Implementation Upgraded on cfa.gmu.edu

The GTM container used on cfa.gmu.edu has been upgraded to version 3.3 of the Mason Standard GTM Container.

Categories
Private

Consultation with CVPA re Leadacity Tag Implementation in GTM

I worked with CVPA to implement to Leadacity JavaScript tag for cfa.gmu.edu and cfa.calendar.gmu.edu) via Google Tag Manager. Leadacity (https://www.leadacity.net/) is a product from Capacity […]

Categories
Private

Meeting with CVPA Regarding Tracking Ticket Sales on Tickets.com

CVPA uses tickets.com to sell tickets to performances at their venues (Center for the Arts and Hylton Center). With the help of tickets.com, we have […]

Categories
Implementation Updates Public

GA/GTM configuration for cfa.calendar.gmu.edu

CVPA uses cfa.calendar.gmu.edu to display a list of events for the Center for the Arts. We have set-up a GTM container on cfa.calendar.gmu.edu which implements […]

Categories
Implementation Updates Public

GA/GTM configuration for tickets.com

CVPA uses tickets.com to sell tickets for events at the Center for the Arts and the Hylton Performing Arts Center. We worked with tickets.com to […]