Tag: Website: business.gmu.edu

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Implementation Updates Public

RFI Form Submission Tracking on business.gmu.edu

At the request of the School of Business, I have implemented custom GA event tracking of RFI form submissions on business.gmu.edu. When a user on […]

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Implementation Updates Public

Consultation with School of Business

I met with a representative from the School of Business to review their Google Tag Manager implementation, among other things. I discussed with her: why […]

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Implementation Updates Public

Updates to School of Business GTM container

Wiley completed their first batch of additions to the business.gmu.edu GTM container, adding a lot of tracking elements. As I requested, they properly organized and […]

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Implementation Updates Public

Published GTM changes to business.gmu.edu

business.gmu.edu has two GTM containers: one used by most of their website and one used only on the /blogs/ section. (The GTM container used by […]

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Private

Third-party access to School of Business GTM container

At the request of Katherine Johnson of School of Business, I have provided “edit” (but not “publish”) access to their GTM container for a third-party […]

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Private

business.gmu.edu Analytics Review

I met with Katherine Johnson of the School of Business to review their analytics. Nicole Hitpas, their former Director of Marketing, left the university recently […]