Tag: Department: Enrollment Management

Categories
Public

Consultation with Office of Military Services

I met with the Office of Military Services to do a 30-day analytics review of their new website. Specifically, I wanted to review with them: […]

Categories
Public

Analytics Consultation with Office of Military Services

I met with staff from OMS to review website analytics theory and strategy. We specifically discussed including campaign tagging so that they could connect their […]

Categories
Public

Consultation with Enrollment Management

I met with a staff member from Enrollment Management to review the concept and process behind campaign-tagging their marketing efforts. We reviewed how campaign tagging […]

Categories
Implementation Updates Public

Analytics Implemented on New Office of Military Services Website

Analytics have been implemented on the new (pre-prod) Office of Military Services website (military.preprod.gmu.edu). A Google Tag Manager container has been established and configure for […]

Categories
Private

Consultation with Enrollment Management Regarding Campaign-Tagging

I met with Enrollment Management to discuss campaign-tagging of their emails. We reviewed: the current campaign-tagging scheme they are using; a minor suggestion for improvement […]

Categories
Private

Consultation with Enrollment Management Regarding Campaign Tagging

I spoke with Enrollment Management and reviewed with them how the undergraduate admissions emails were being campaign-tagged and how it can be displayed in Google […]