We implemented Google Tag Manager on gomason.com, by adding the GTM tracking code to the website’s CMS back-end. We then tested to make sure all […]
Tag: Department: Athletics
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Analytics consultation with Athletics
I met with Andrew Ruge and Greg Kennedy of Mason Athletics to discuss the possibilities for upgrading their analytics implementation. We discussed web analytics in […]
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Mason Athletics Analytics Background
Background Mason Athletics manages the website gomason.com. The gomason.com website is run on a CMS platform supported by a third-party vendor called Sidearm Sports. The […]
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gomason.com Analytics Call
I had a phone call with Andrew Ruge of Mason Athletics to discuss the possibility of including their website – gomason.com – in the Mason […]