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Implementation Updates Public

Analytics Implementation changes on hr.gmu.edu

Google Tag Manager has been implemented on hr.gmu.edu The hr.gmu.edu analytics implementation includes tracking of outbound links clicks, email link clicks, and file download link […]

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Implementation Updates Public

GTM implemented on music.gmu.edu

GTM implemented on music.gmu.edu, using the standard Mason GTM container template. music.gmu.edu is now sending analytics data to the music.gmu.edu GA property, as well as […]

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Implementation Updates Public

GTM implemented on soa.gmu.edu

GTM implemented on soa.gmu.edu, using the standard Mason GTM container template. soa.gmu.edu is now sending analytics data to the soa.gmu.edu GA property, as well as […]

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Highlight Implementation Updates Public

Mason Google Tag Manager Container Template

We now offer a customized Google Tag Manager Template Container for Mason websites to use. This GTM container tracks page views (of course), as well […]

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Explainer Public

Web Analytics Introduction Workshop Presentation

The Digital Communications team within the office of Communications and Marketing offers a series of workshops to the university community on various web-development topics. Web […]

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Implementation Updates Public

GA implemented on masonanalytics.gmu.edu

GA has been implemented on the masonanalytics.gmu.edu WordPress website via Google Tag Manager using the Google Tag Manager for WordPress plugin. The masonanalytics.gmu.edu implementation includes […]

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Implementation Updates Public

GA implemented on smconservation.gmu.edu

GA has been implemented on the smconservation.gmu.edu WordPress website using the Google Analytics for WordPress by MonsterInsights WordPress plugin. The smconservation.gmu.edu implementation includes a 2-tiered […]

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Implementation Updates Public

relations.gmu.edu added to Mason Google Analytics Roll-Up Property

GA has been implemented on the relations.gmu.edu WordPress website using the Google Analytics for WordPress by MonsterInsights WordPress plugin. The relations.gmu.edu implementation includes a 2-tiered […]

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Implementation Updates Public

GA implemented on masonspeakers.gmu.edu

A new GA property was created for masonspeakers.gmu.edu within the Web Communications GA account. GA has been implemented on the masonspeakers.gmu.edu WordPress website using the […]

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Implementation Updates Public

GA implemented on events.gmu.edu

GA has been implemented on the events.gmu.edu WordPress website using the Google Analyticator WordPress plugin. The events.gmu.edu implementation includes a 2-tiered roll-up structure. Hits to […]