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Implementation Updates Public

Expandable Content Tracking Added to Mason Standard GTM Container

I have added expandable content area tracking to the functionality provided in the Mason Standard GTM container. If your site uses expandable content areas, you […]

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Real-Time University Goal Reports

I am creating a real-time analytics dashboard which will display, at-a-glance, the major university-level KPIs, as shown in the following table: Access the Real-Time University […]

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Measuring Site Speed with Google Analytics

Google Analytics Site Speed Metrics Average Domain Lookup Time Average Server Response Time Average Server Connection Time Average Redirection Time Average Page Download Time Average […]

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Custom Report: URL Queries (non-404, non-search)

Data-driven content often has a lot of variation in the URLs because of the changing query parameters. As a result, the importance of this traffic […]

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Google Analytics: Custom Reports: Events

With built-in reports you can only segment by a maximum of two dimensions at a time. That means that once you filter for a specific […]

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Google Analytics Desktop Technical Audit Report

This report will help you identify if there are any technical issues that may potentially be affecting your desktop users. It will also allow you […]

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Google Analytics Mobile Technical Audit Report

This report will help to identify technical issues with mobile devices for specific combinations of mobile devices, operating systems, browsers, and browser versions. Note that […]

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Google Analytics Technical Audit Reports

This report will help to identify technical issues with specific combinations of devices, operating systems, and browsers. You can infer that there may be technical […]

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Google Analytics Custom Report: Landing Pages Audit

The top landing pages report is an immediately actionable report, as it shows you how/where users enter you website, and how effective those different entry […]