I have modified the GTM container for the core website to implement additional tracking to the university roll-up.
We had previously implemented custom tracking of clicks on the homepage rotator and the homepage call-to-action buttons.
Now these data are also being sent to the university roll-up.
The intention is to have all unit websites track clicks on their homepage rotator slides and call-to-action buttons to both the local analytics property as well as the university and unit roll-ups.
This will give us some perspective on what rotator slides and call to action buttons are being used across the university.