Consultation with Undergraduate Education Regarding Campaign-Tagging

I emailed with representatives from Undergraduate Education to discuss campaign-tagging of their emails.
That office sends the Mason Core Newsletter by email (via MailChimp).

We discussed:

  • the concept of campaign-tagging;
  • the benefits of campaign-tagging;
  • links to find more information.

I also offered to meet with anyone from their office who wanted to be trained on the process of campaign-tagging.

The responded positively to the idea and indicated that they would begin campaign-tagging their emails in order to track the activity resulting from them.