I emailed with representatives from Undergraduate Education to discuss campaign-tagging of their emails.
That office sends the Mason Core Newsletter by email (via MailChimp).
- the concept of campaign-tagging;
- the benefits of campaign-tagging;
- links to find more information.
I also offered to meet with anyone from their office who wanted to be trained on the process of campaign-tagging.
The responded positively to the idea and indicated that they would begin campaign-tagging their emails in order to track the activity resulting from them.